| Course Unit Code | Course Unit Title | Number of ECTS Credits Allocated |
|---|
| 152-0541/03 | Business Diagnostics | 3 ECTS credits |
| Type of Course Unit | Choice-compulsory |
|---|
| Level of Course Unit | First Cycle, Second Cycle |
|---|
| Year of Study | First Year |
|---|
| Semester when the Course Unit is delivered | Winter Semester |
|---|
| Mode of Delivery | Face-to-face |
|---|
| Language of Instruction | English |
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| Prerequisites and Co-Requisites | There are no prerequisites or co-requisites for this course unit |
|---|
| Name of Lecturer(s) | Personal ID | Name |
|---|
| KAS20 | Ing. Josef Kašík, Ph.D. |
| Learning Outcomes of the Course Unit |
|---|
The objectives of the subject:
1) to classify and structure businesses and other organizations for the purpose of their diagnosing,
2) to use systems thinking,
3) to analyze the financial health of a business,
4) to determine the value of a business,
5) to apply selected diagnostic methods. |
| Recommended Optional Programme Components |
|---|
| Common optional components are not offered, students of special interest can participate in departmental activities or can arrange consulting hours with lecturer. |
| Course Contents |
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1) Business diagnostics and therapeutics – introduction, terminology
2) Business diagnostics and therapeutics – history
3) Business as an object of diagnostics – classification and structure
4) Business as a system
5) Business financial health
6) Business value – main concepts, asset methods
7) Business value - income and market approach
8) Selected diagnostic methods
9) Diagnostics of business environment
10) Business problems – definition, classfification, methods
11) Crisis management – anatomy of crisis, types of crises, approaches to crises
12) Business potentials and World Class Company
13) Risk management – risk definition, methods to identify, analyze and evaluate risks
14) General diagnostic models
|
| Recommended or Required Reading |
|---|
| Required Reading: |
|---|
| THOMPSON, M.; MIMICK, R. Business Diagnostics: The Canadian Edition 2nd Edition. Trafford Publishing 2006. |
| THOMPSON, M.; MIMICK, R. Business Diagnostics: The Canadian Edition 2nd Edition. Trafford Publishing 2006. |
| Recommended Reading: |
|---|
FOGG, C. D. Diagnostic Marketing: Finding and Fixing Critical Problems. Addison-Wesley.
GORDON, J. R. Organizational Behavior: A Diagnostic Approach (7th Edition). Prentice Hall 2001.
KOVACH, K. Human Resource Management: A Diagnostic Approach. Univ. Press of America.
NIVEN, P. R. Balanced Scorecard Diagnostics: Maintaining Maximum Performance. Wiley 2005.
|
FOGG, C. D. Diagnostic Marketing: Finding and Fixing Critical Problems. Addison-Wesley.
GORDON, J. R. Organizational Behavior: A Diagnostic Approach (7th Edition). Prentice Hall 2001.
KOVACH, K. Human Resource Management: A Diagnostic Approach. Univ. Press of America.
NIVEN, P. R. Balanced Scorecard Diagnostics: Maintaining Maximum Performance. Wiley 2005. |
| Planned learning activities and teaching methods |
|---|
| Lectures, Individual consultations |
| Assesment methods and criteria |
|---|
| Tasks are not Defined |
| Work placement(s) |
|---|
| Course does not contain work placement. |
