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Business Models

* Exchange students do not have to consider this information when selecting suitable courses for an exchange stay.

Course Unit Code157-0363/03
Number of ECTS Credits Allocated5 ECTS credits
Type of Course Unit *Compulsory
Level of Course Unit *First Cycle
Year of Study *Third Year
Semester when the Course Unit is deliveredSummer Semester
Mode of DeliveryFace-to-face
Language of InstructionCzech
Prerequisites and Co-Requisites Course succeeds to compulsory courses of previous semester
Name of Lecturer(s)Personal IDName
VRA31Ing. Blanka Bazsová, Ph.D.
Summary
Students can work with the business model system EMA.PM, concrete with the procuts-cost model, producing model and financial model. It will explained them the core of the simulation model creating, which is based on the system dynamics methods. The will work with Powersim software support, which supports this method.
Learning Outcomes of the Course Unit
Subject offers possibility to gain basic theoretical knowledge and practical skills to create, test and applicate business process models with using available SW products.
Course Contents
1.Introduction to systems theory and system thinking.
2.Economic-mathematical modeling, classification of models.
3.Input-output analysis of business processes. Input-output models of cross-sectoral relationships.
4.Software support of input-output analysis models. EMA.PM.
5. Product-cost model, production model and financial model in EMA.PM.
6. Software support of input-output models - other available software products.
7. Methodology of soft systems, approaches to modeling.
8.The nature of system dynamics.
9.Phases of model building using system dynamics.
10.Software support of system dynamics. Introduction of Powersim SW product.
11.Software support of simulation models - other available products - basic characteristics, differences.
12.Simulation models - creation and testing.
13.Logistic processes and possibilities of their simulation.
14.Other application areas of simulations.
Recommended or Required Reading
Required Reading:
BOCK, Adam, J. a George GERARD. The Business Model Book: Design, build and adapt business ideas that drive business growth (Brilliant Business). Pearson, 2018. 257 s. ISBN 978-1-292-13570-0.
MILLER, Ronald E. a Peter D. BLAIR. Input-output analysis: foundations and extensions. Cambridge: Cambridge University Press, 2009. 850 p. ISBN 978-0-521-73902-3.
PANNEERSELVAM, R. Operations research. 2nd ed. New Delhi: PHI Learning, 2012. 620 p. ISBN 978-81-203-2928-7.

FIALA, Petr. Modely a metody rozhodování. Praha: Oeconomica, 2013.s.292. ISBN 978-80-245-1981-4.
STERMAN, John. Business dynamics: systems thinking and modeling for a complex world. Boston: Irwin/McGraw-Hill, c2000. 32 s. ISBN 0-07-231135-5.
VLČEK, Dalibor a Jiří CHUCHRO. Modely a modelování. Ostrava: VŠB-TU Ostrava, 1999. 208 s. ISBN 80-7078-621-3.

Recommended Reading:
BEHRENS, W. and P. M. HAVRANEK. Manual for the Preparation of Industrial Feasibility Studies. UNIDO, Wienna 1991, 386 p. ISBN 9211062691.
CARTER, Michael W., PRICE, Camille C. and Ghaith RABADI. Operations Research: A Practical Introduction. Boca Raton: CRC Press, 2018, 470 p. ISBN 13:978-1-4987-8010-0.
CHESBROUGH, Henry William. Open business models: how to thrive in the new innovation landscape. Boston: Harvard Business School Press, c2006. 256 p. ISBN 1-4221-0427-3.



FIALA, Petr a Martin DLOUHÝ. Základy kvantitativní ekonomie a ekonomické analýzy. Praha: Oeconomica, 2006. 166 s. ISBN 80-245-1087-1.
JABLONSKÝ, Josef a Martin DLOUHÝ. Modely hodnocení efektivnosti produkčních jednotek. Praha: Professional Publishing, 2004. 183 s. ISBN 80-86419-49-5.
MENČÍK, Jaroslav. Úvod do experimentální analýzy. Pardubice: Univerzita Pardubice, 2017. 140 s. ISBN 978-80-7560-066-0.

Planned learning activities and teaching methods
Lectures, Tutorials, Project work
Assesment methods and criteria
Task TitleTask TypeMaximum Number of Points
(Act. for Subtasks)
Minimum Number of Points for Task Passing
Credit and ExaminationCredit and Examination100 (100)51
        CreditCredit45 23
        ExaminationExamination55 32