| Course Unit Code | 450-4024/01 |
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| Number of ECTS Credits Allocated | 5 ECTS credits |
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| Type of Course Unit * | Optional |
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| Level of Course Unit * | Second Cycle |
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| Year of Study * | First Year |
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| Semester when the Course Unit is delivered | Summer Semester |
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| Mode of Delivery | Face-to-face |
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| Language of Instruction | Czech |
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| Prerequisites and Co-Requisites | Course succeeds to compulsory courses of previous semester |
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| Name of Lecturer(s) | Personal ID | Name |
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| Z1I40 | doc. Ing. Jan Žídek, CSc. |
| KAH0017 | doc. Ing. Radana Vilímková Kahánková, Ph.D. |
| JAR0076 | doc. Ing. René Jaroš, Ph.D. |
| Summary |
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This course is very untraditional because students are taken out of their
conventional classroom environment with substantial portions of teacher-led
learning to a real dynamic industrial environment with a problem based learning
focus course in a multidisciplinary setting. This course will take place during 3
intensive weeks on the site of an industrial organisation where the first week focus
on getting from an open idea for a new multidisciplinary product to use innovation
to come up with a concept and a prototype. The remaining two weeks will then
take that conceptual idea forward to the stage where the actual production
process can start. This means that different disciplinary analysis must be
conducted and in particular the interfaces between the different disciplines must
be agreed upon and described precisely. |
| Learning Outcomes of the Course Unit |
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The overall goal with this week is to enhance the student's ability in collaborating
across disciplinary boundaries in an innovative fashion. At the end of this course the students should be able to:
Cooperate in multidisciplinary team activities;
Operate in a conceptual design process;
Demonstrate interpersonal skills during team development;
Propose and justify the value of new innovative technical solutions;
Conduct disciplinary analysis of a real-life industrial problem;
Present disciplinary analysis to stakeholders with different disciplinary background;
Designs disciplinary interface to other disciplinary products;
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| Course Contents |
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1. The life cycle of a product, teamwork, personality characteristics of team members, presentation of their abilities through the Europass - CV
• Myers-Briggs Type Indicator (MBTI) - personality test to identify personality types, the Europass CV preparation
2. Company in the market environment, strategic documents - mission, vision, corporate culture, requirements for quality, certified quality management systems
• Build teams based on a simulation of interview, presentation of team members, the definition of strategy, vision and mission
3. Specification of customer requirements, marketing research, market segmentation, market target, the location of a new product in selected market segment, marketing mix
• Build the profile of potential customers, the definition of lifestyle and requirements, analysis of the current market situation
4. What is innovation. Spaces to promote innovation - science parks and centers, technology parks and centers, business and innovation centers, business incubators, technology transfer centers.
• Excursion. Promoting innovation in practice from the perspective of a Technical University of Ostrava Business incubator (VSB-TUO PI) and the Regional Technology Transfer Centre (RCTT)
5. Formulation of innovative product, defining the target group of users, defining features of the product, innovation team structure, brainstorming technique
• Definition of new product features, followed by brainstorming evaluation of ideas into several new product concepts
6. Preparing a presentation of new product concepts, principles of effective presentations. Presentation tools.
• Idea presentation for group of decission makers, to select the optimum concept for further development
7. Analysis of customer requirements, tools for customer requirements management.
• Definition of requirements of customers in an environment Requirements Gateway
8. Project management, project management tools, teamwork, MS Project, Time
management, roles in the team, the principle of cooperation in the team, examples of different team management styles, principles of effective communication, communication strategy
• Distribution of roles in the team, division of the concept of sub-sections, resource planning and setting milestones, defining the interfaces
9. TRIZ - a problem-solving, analysis and forecasting tool derived from the study of patterns of invention in the global patent literature. Invention Machine - SW tool for application of TRIZ methodology.
10. Bang & Olufsen conceptual design experience.
11. Elaboration of parts of the concept - the interface to the user, mechanical concept, the concept of electronical part, software concept. Software tools for the development of individual component of the concept.
• Workshop: The elaboration of the concept. Searching for information, work with information sources, work with tools for concept development
12. Testing the functionality of the proposed concept. SW and HW platforms for measurement and testing.
• Preparation of a comprehensive test of the proposed concept
13. Economic aspects of conceptual design and development, labor costs, production costs, documentation of the results of concept development
• Evaluation of economic aspects of product innovation, preparation presentation of the concept of a new product
14. Protection of intellectual property rights, industrial designs, patents, European patents
• Final presentation of the concept of a new product, talk |
| Recommended or Required Reading |
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| Required Reading: |
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| Zidek, J.: Syllabi for the workshops in electronical form, VSB-TU Ostrava, 2009 |
| Žídek, J.: Conceptual Design and Development of Innovative Products, učební text a návody do cvičení, v elektronické podobě dostupné na lms.vsb.cz, VŠB-TU Ostrava, 2013 |
| Recommended Reading: |
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| Zidek, J.: Syllabi for the workshops in electronical form, VSB-TU Ostrava, 2009 |
| Žídek, J.: Conceptual Design and Development of Innovative Products, učební text a návody do cvičení, v elektronické podobě dostupné na lms.vsb.cz, VŠB-TU Ostrava, 2013 |
| Planned learning activities and teaching methods |
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| Lectures, Tutorials, Project work |
| Assesment methods and criteria |
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| Task Title | Task Type | Maximum Number of Points
(Act. for Subtasks) | Minimum Number of Points for Task Passing |
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| Graded credit | Graded credit | 100 (100) | 51 |
| Personal presentation via CV | Other task type | 15 | 7 |
| Document declaring the strategy, vision and mission of the company | Other task type | 10 | 3 |
| Task formulation for new product's concept development | Other task type | 10 | 3 |
| Description of market segmentation, the choice of target market segment | Other task type | 10 | 3 |
| Brainstorming, mind map, variants of concept | Other task type | 10 | 3 |
| Plan of project | Other task type | 10 | 3 |
| Concept presentation | Other task type | 20 | 10 |
| Business plan | Other task type | 15 | 7 |