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Terminated in academic year 2022/2023

Metody a techniky v managementu

Typ studia bakalářské
Jazyk výuky angličtina
Kód 115-0547/03
Zkratka MT
Název předmětu česky Metody a techniky v managementu
Název předmětu anglicky Managerial Techniques
Kreditů 4
Garantující katedra Katedra managementu
Garant předmětu Ing. Marcela Papalová, Ph.D.

Subject syllabus

• Introduction to managerial methods and techniques
• Forecasting techniques I
• Forecasting techniques II
• Techniques to support of the objectives formulation
• External analysis methods and techniques
• Internal analysis methods and techniques
• Microenvironment analysis methods
• SWOT analysis, SPACE techniques
• Decision-making methods and techniques
• Group decision-making methods and techniques
• Creative thinking techniques I
• Creative thinking techniques II
• Group Creativity techniques
• Presentation

Literature

DeGRAFF, Jeff a DeGRAFF, Dtanley. The Creative Mindset. Oakland: Berrett-Koehler Publishers, 2020. ISBN 978-1523090150 .
KALLET, Michael. Think Smarter: Critical Thinking to Improve Problem-Solving and Decision-Making Skills. Hoboken: Wiley, 2020. ISBN 978-1118729830 .
LAWRENCE, Kenneth D. a KLIMBERG, Ronald K. Advances in Business and Management Forecasting. Bringley: Emerald, 2019. ISBN 978-1787542907 .

Advised literature

HENRY, Anthony. Understanding strategic management. 4th ed. New York: Oxford University Press, 2021. ISBN 978-0-19-885983-3 .
NĚMEJC, Karel a BAKAY, Mehmet E. Catch 21st century skills. Prague: Czech University of Life Sciences, 2021. ISBN 978-80-213-3076-4 .
PLUCKER, Jonathan A. Creativity and Innovation: Theory, Research, and Practice. 2nd ed. New York: Routledge, 2022. ISBN 978-003233923.


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