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Study specialization Sports management

Information for applicants

In the Sports Management specialization, we will teach you how to manage managerial functions in the sporting environment and how to transform subjects of a general economic base to disciplines dealing with specific issues of contemporary sport. We will teach you the rules and methodology of some selected sports and provide knowledge of sports management and marketing. You will also get an overview of sporting opportunities and sports services and you will be able to focus on issues of healthy lifestyle, gymnastic recreation and leisure activities.
After studying, you can find employment in middle and senior management positions in existing sports clubs and organizations, at companies that manufacture and sell sports goods, in a facility offering a recreational or rehabilitation programs, in advertising and marketing companies with sports specialization, in travel agencies, in the communal sphere, in work for handicapped citizens, for children and youth, in the field of sporting services, in the business of sports.

Electronic study supports



Faculty Faculty of Economics
Study programme Economics and Management
Type of study Bachelor
Language of instruction Czech
Code of the branch S05
Title of the branch Sports management
Regular period of the study 3 years
Coordinating department Department of Management
Coordinator doc. Dr. Ing. Pavel Blecharz
Keywords sport ethics, physical culture, sports management, sports marketing, sport sociology