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Terminated in academic year 2012/2013

Managerial Planning

Type of study Follow-up Master
Language of instruction Czech
Code 115-0368/01
Abbreviation PP
Course title Managerial Planning
Credits 4
Coordinating department Department of Management
Course coordinator Ing. Terezie Krestová, Ph.D.

Subject syllabus

1st The nature and substance of the planning process:
- Planning procedures and principles.
- Classification of plans according to various aspects of business.
- The time factor in planning.
2nd Creation of corporate objectives:
- The hierarchy of objectives and their projection into business plans.
- Criteria development objectives and their quantification.
- Aggregation and differentiation objectives, goals contradictions and possible solutions.
3rd A systems approach to planning
- The role of planning in the management of the business entity.
- Stability and updating plans.
- Prescriptive, adaptive and exploratory approaches to corporate planning.
4th Planned management decision-making processes and synthesis of system:
- Differences in approach to planning activities.
- Preparation and analysis of the planned tasks of decision-making processes.
- The planned decision-making, coordination, and rationalization
adaptation processes.
5th Types of plans:
- Characteristics and principles of strategic planning.
- The concept and content of tactical plans.
- Approaches to operational planning in the company.
6th Creation of corporate forecasts:
- Procedures and methods of business forecasting.
- Options objectification of corporate forecasts (adaptive forecasting).
- Use of forecasts in the planning process.
7th Planning methods and models in corporate planning:
- Principles and procedures for deciding planning methods (balance,
optimization,
adaptive, competitive, critical, etc.)..
- The application of these methods in corporate planning, their advantages and disadvantages.
8th Business plan and project:
- Information Preparation and characterization of the structure of the business
project.
- Using the tools of his work.
- Risk analysis method (sensitivity) and their application in business
project.
9th Formation and structure of the business plan:
- Information security planning processes in the enterprise.
- Internal security business development plan.
- Coordination and coherence of the various parts of the business plan.
10th The planning process in a company:
- Production Plan.
- Plan work.
- Schedule of supply.
- The recovery plan, reconstruction and modernization of HIM.
- Organization plan.
11th Marketing plan for a business entity:
- Sales planning,
- The plan prices and expected development
- Plan ways and means of distribution,
- Planning and procurement business cases.
12th Effects of financial planning and resources, their use in business
body:
- Plan costs and revenues,
- Amortization schedule,
- Financial plan
- Investment Plan.
13th Planning or development. downturn of the business entity:
- Planning, technical, technological and product development (R & Plan
D)
- Plan for rehabilitation and restructuring,
- Emergency plan, business plan of liquidation.
14th The procedures and evaluation of implementation plans:
- Basic planning schemes and standards, planning and management by variations
respectively. according to the objectives, methods of updating-tion plans, plans for objectivity,
- Planning simulation models and their application in practice
- Control as an integral part of the planning process, adaptive planning
business entity.

Literature

JOHNSON, G., K. SCHOLES and R. WHITTINGTON. Exploring corporate strategy. 8th ed. Essex: Pearson Education, 2008. ISBN 978-0-273-71191-9.
WITTMANN, G. Robert a Matthias P. REUTER. Strategic planning. How to deliver maximum value through effective business strategy. London: Kogan Page, 2008. ISBN 978-0-7494-5233-9.

Advised literature

KAUFMAN, R., H. OAKLEY-BROWNE, R. WATKINS and D. LEIGH. Strategic planning for Access. Aligning people, performance, and payoffs. San Francisco: John Wiley, 2003. ISBN 0-7879-6503-0.