Ukončeno v akademickém roce 2020/2021
Business Economics B
| Type of study | Bachelor |
|---|---|
| Language of instruction | Czech |
| Code | 152-0301/02 |
| Abbreviation | PodEkB |
| Course title | Business Economics B |
| Credits | 5 |
| Coordinating department | Department of Business Administration and Law |
| Course coordinator | doc. Dr. Ing. Pavel Blecharz |
Osnova předmětu
1. Business planning
2. Strategic planning
3. Business diagnostics and therapeutics
4. Crisis management in a business
5. Business investment management
6. Internal auditing and controlling
7. Innovation in business
8. Lean company
9. Transnational corporations
10. Business associations
11. New forms of business and knowledge management
12. Corporate social responsibility
13. Sustainable development
14. The practice and current issues of business development
2. Strategic planning
3. Business diagnostics and therapeutics
4. Crisis management in a business
5. Business investment management
6. Internal auditing and controlling
7. Innovation in business
8. Lean company
9. Transnational corporations
10. Business associations
11. New forms of business and knowledge management
12. Corporate social responsibility
13. Sustainable development
14. The practice and current issues of business development
Povinná literatura
NEEDLE, David. Business in context: an introduction to business and its environment. Andover: South-Western Cengage Learning, 2010.ISBN 978-1844806133.
Advised literature
KURATKO, Donald F. Entrepreneurship : theory, process, practice. Mason: South-Western Cengage Learning, 2009.
NICKELS, Wiliam G.; MCHUGH, James M.; MCHUGH Susan M. Understanding Business. McGraw-Hill/Irwin, 2010.
NICKELS, Wiliam G.; MCHUGH, James M.; MCHUGH Susan M. Understanding Business. McGraw-Hill/Irwin, 2010.