Ukončeno v akademickém roce 2010/2011

Business Economics B

Type of study	Follow-up MasterBachelor
Language of instruction	Czech
Code	152-0301/08
Abbreviation	PodEkB
Course title	Business Economics B
Credits	5
Coordinating department	Department of Business Administration and Law
Course coordinator	Dr.Ing. Zuzana Čvančarová

Osnova předmětu

1. Foundations of business performance evaluation
2. Enterprise planning
3. Enterprise diagnostics and therapeutics
4. Enterprise investment activity
5. Logistics processes
6. Supply operations
7. Innovation processes in enterprise
8. Quality management
9. Internal auditing in enterprise
10. New trends in entrepreneurship - business network, virtualization...
11. Transnational entrepreneurship
12. Knowledge management
13. Enterprise association (cartels, trusts, concerns…)
14. Findings from practice and actual questions in enterprise development

Povinná literatura

NEEDLE, David. Business in context: an introduction to business and its environment. Andover: South-Western Cengage Learning, 2010.ISBN 978-1844806133.

Doporučená literatura

KURATKO, Donald F. Entrepreneurship : theory, process, practice. Mason: South-Western Cengage Learning, 2009.
NICKELS, Wiliam G.; MCHUGH, James M.; MCHUGH Susan M. Understanding Business. McGraw-Hill/Irwin, 2010.

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