Skip to main content
Skip header
Ukončeno v akademickém roce 2023/2024

Specific Aspects of Business

Type of study Bachelor
Language of instruction Czech
Code 152-0323/01
Abbreviation SAP
Course title Specific Aspects of Business
Credits 3
Coordinating department Department of Business Administration and Law
Course coordinator Dr.Ing. Zuzana Čvančarová

Osnova předmětu

The Subject of the Podniková economy. Prohlubuje knowledge and skills in the areas of business, business and secondary processes. After completion of the students will be able to identify specific business processes, the business activities of small and medium-sized enterprises, corporations and intrapodnikání. Alumni will be able to create innovative climate, streamline business processes, identify and eliminate business risk, effectively decide on investments, controlling and audit, and to the value of the company. The students also receive an overview of the requirements for corporate social responsibility. Main topics (warp) lectures:
1. – Enterprise and business processes, definitions of undertaking and its importance, primary, secondary and management processes, the map.
2. Specifics of small and medium-sized enterprises - definition, characteristics, economic benefits, advantages and disadvantages of small and medium-sized enterprises.
3. Specifics of corporate business - definitions, characteristics, market effects, advantages and disadvantages of corporate business.
4. Aspects of transnational entrepreneurship - definitions, characteristics, market effects, advantages and disadvantages of transnational business.
5. Intra-business - definition, assumptions, in-house organization, implementation, importance and possible problems of business.
6. Innovation in entrepreneurship - definition of innovation, types of innovation, innovation theory and innovation orders, innovation environment.
7. Lean enterprise - definition, lean production and lean administration, Kaizen and 5S methods, benefits and risks of a lean enterprise.
8. Business risk - definition of business risk, entrepreneur and risk, risk elimination options and risk analysis.
9. Investment activity of the company - definition of terms investment and investment activity, methods of decision-making on investments, evaluation of investment variants, influence of investment activity on the economy of the company.
10. Controlling in the company - definition, content, process and importance of company controlling, controlling indicators, personality of the controller and his relationship to the company management.
11. Audit in the enterprise - definition, content, procedure and importance of the company audit, requirements for the auditor, audit team and its position in the company.
12. Business valuation - importance of business valuation, levels and categories of enterprise value, Cologne school, methods of business valuation.
13. Business diagnostics - definition, objectives and objects of business diagnostics, procedures and methods of business diagnostics, business diagnostics and therapeutics.
14. Corporate social responsibility - definition, business ethics and corporate social responsibility, origin and development, implementation and impacts of corporate social responsibility.

Povinná literatura

GREENE, Francis J. Entrepreneurship: theory and practice. London: Red Globe Press, 2020. 392 p. ISBN 978-1-137-58955-2.

Doporučená literatura

KURATKO, Donald F. Entrepreneurship: theory, process, practice. Tenth edition. Boston: Cengage Learning, 2017. 465 p. ISBN 978-1-305-57624-7.