Terminated in academic year 2021/2022

Advice for Managers and Entrepreneurs A

Type of study	Bachelor
Language of instruction	Czech
Code	152-0394/06
Abbreviation	PMP A
Course title	Advice for Managers and Entrepreneurs A
Credits	4
Coordinating department	Department of Business Administration and Law
Course coordinator	Ing. Blanka Poczatková, Ph.D.,MBA,LL.M.

Subject syllabus

Curriculum:
 The concept of advice for entrepreneurs and managers as a profession
 Typology advice
 consultancy business - culture and ethics
 The basic techniques of consultant - communication and access to client
 Verbal and nonverbal communication with the client
 The issues of work organization advisor
 interpretation to mastering five basic stages of the counseling process
 specifics in selected segments of business and management
 Consulting as a business process activities
 consulting projects and the setting of fees
 International factors Consultancy in Business and Management
 Professional Growth Advisor
 current knowledge of counseling practice
 Support and guidance for the enterprise

E-learning

Written support of lecturers and trainees (including a list of current sources) + moodle.

Literature

- Kubr, M. Management Consulting. A guide to the profession. 3rd edit.
International Labour Office. Geneva – ILO, 1997.
- Mikoláš,Z., Poczatková,B.: Základy práce poradce v podnikání. Háj ve Slezsku:MAJ,
2000.
- Cohen, A. W.: Staňte se úspěšným poradcem. Brno: CP Books, a.s., 2005.
- Gabura, J., Pružinská, J.: Poradenský proces. Praha. Sociologické nakladatelství,
1995.
- Poczatková, B., Mikoláš, Z., Ludvík, L.: Poradenství pro manažery a podnikatele A. Ostrava, VŠB-TU Ostrava, 2007.
- Warzecha, J.: Jak se stát úspěšným pojišťovacím poradcem. Praha, Grada
Publishing, 2004.

Advised literature

- Prokopenko, J. – Kubr, M.: Management Development: A trainer’s Guide. 3rd edit.
International Labour Office. Geneva – ILO, 1996.
- Fudalinski, J. – Markiewicz, P.: Intangible Assets as a part of the competitive
Potential of an Organization. 1st edit. Repronis, Ostrava, 2003.
- Mikoláš, Z.: Entrepreneurship, Theses and Questions at the Beginning of the Third
Millennium. 1st edit. Victoria, Krakow, 2002.

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