1. Ludvík, L. – Mikoláš, Z. – Wozniaková, Z.: Rozvoj podnikání B. Soubor prezentací odborných témat. Ostrava: VŠB-Technická univerzita Ostrava, 2008.
2. Mikoláš, Z.: Jak zvýšit konkurenceschopnost podniku. Konkurenční potenciál a dynamika podnikání. Praha: Grada, 2005.
Terminated in academic year 2016/2017
Development of Enterprise B
| Type of study | Follow-up Master |
|---|---|
| Language of instruction | Czech |
| Code | 152-0443/05 |
| Abbreviation | RP-B |
| Course title | Development of Enterprise B |
| Credits | 3 |
| Coordinating department | Department of Business Administration and Law |
| Course coordinator | doc. Ing. Jindra Peterková, Ph.D. |
Subject syllabus
1. Contemporary trends and business development criteria
2. Competitiveness and innovation in enterprise and entrepreneurship
3. Risk and defense mechanisms in business
4. Property portfolio in the development of enterprise and entrepreneurship
5. Principles of measurement business and innovation potential
6. Methods for analysis and synthesis of business development
7. Methods and procedures for the evaluation of alternatives in business development
8. Generic algorithm in modeling the process of investing
9. Fundamentals of project management business development
10. Economics time and space in business development
11. The search for new concepts in business development
12. Current topic of theory and business practice
2. Competitiveness and innovation in enterprise and entrepreneurship
3. Risk and defense mechanisms in business
4. Property portfolio in the development of enterprise and entrepreneurship
5. Principles of measurement business and innovation potential
6. Methods for analysis and synthesis of business development
7. Methods and procedures for the evaluation of alternatives in business development
8. Generic algorithm in modeling the process of investing
9. Fundamentals of project management business development
10. Economics time and space in business development
11. The search for new concepts in business development
12. Current topic of theory and business practice
Literature
Advised literature
shing, 2005.
11. Truneček, J.: Znalostní podnik ve znalostní společnosti. Praha: Professional Publishing, 2003.
12. Kiernan, M.J.: Inovuj nebo nepřežiješ! Praha: Management Press, 1998.
13. Kotter, J.P.: Vedení procesu změny. Praha: Managent Press, 2000.
14. Vinš, P. – Liška, V.: Rating. Praha: C. H. Beck, 2005.
11. Truneček, J.: Znalostní podnik ve znalostní společnosti. Praha: Professional Publishing, 2003.
12. Kiernan, M.J.: Inovuj nebo nepřežiješ! Praha: Management Press, 1998.
13. Kotter, J.P.: Vedení procesu změny. Praha: Managent Press, 2000.
14. Vinš, P. – Liška, V.: Rating. Praha: C. H. Beck, 2005.