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Terminated in academic year 2021/2022

Advice for Managers and Entrepreneurs

Type of study Bachelor
Language of instruction Czech
Code 152-0494/06
Abbreviation PMP-A-K
Course title Advice for Managers and Entrepreneurs
Credits 4
Coordinating department Department of Business Administration and Law
Course coordinator Ing. Blanka Poczatková, Ph.D.,MBA,LL.M.

Subject syllabus

Course syllabus:
1. Conception of counseling for entrepreneurs and managers as a profession - definition of consulting, counseling and counseling service, history of counseling, development of counseling, specifics of service, ethics and culture in counseling, reasons for using and not using counseling services.
2. Typology of counseling - commercial and non-commercial form of counseling services, types of counseling services in management and business, typology of forms of business support, basic types of personnel counseling.
3. Business consulting - definition of the terms culture and ethics, code of ethics, ethics in selected activities of the consulting firm.
4. Techniques of counseling work and process of change - basic techniques of counseling work, definition of counseling approaches, role of counselor in counseling process, criteria of counseling verification, nature of change, dilemmas of change, nature of change, concept of change in people.
5. Communication of the counselor with the client - model of communication, verbal and nonverbal communication, manifestations of nonverbal communication, mistakes in communication, types of behavior, personality traits, acting abroad.
6. Organization of counseling work - organization of consulting firm office, composition of counseling team, first contact with client, time in counseling and temporalization of negotiations.
7. Consultancy process and its application, counseling skills and offer of services - phases of counseling process, identification of client problem, project approach to order planning, definition of counseling skills, structure of counseling services offer.
8. Specifics in selected business segments and business management - role of advisor and definition of basic methods in selected business segments and business management.

E-learning

Written support of lecturers and trainees (including a list of current sources) + LMS.

Literature

- Kubr, M. Management Consulting. A guide to the profession. 3rd edit.
International Labour Office. Geneva – ILO, 1997
- Prokopenko, J. – Kubr, M.: Management Development: A trainer’s Guide. 3rd
edit. International Labour Office. Geneva – ILO, 1996
- Fudalinski, J. – Markiewicz, P.: Intangible Assets as a part of the competitive
Potential of an Organization. 1st edit. Repronis, Ostrava, 2003
- Mikoláš, Z.: Entrepreneurship, Theses and Questions at the Beginning of the
Third Millennium. 1st edit. Victoria, Krakow, 2002

Advised literature

According to the trainer's instructions.