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Managerial Economics

Type of study Bachelor
Language of instruction English
Code 114-0509/01
Abbreviation MANE
Course title Managerial Economics
Credits 6
Coordinating department Department of Economics
Course coordinator Ing. Ondřej Badura, Ph.D.

Subject syllabus

1.-2.-3. Theory of consumer‘s behaviour (theory of demand, elasticities and their practical implications)
4.-5.-6. Theory of firm‘s behaviour (costs, economies of scale and economies of scope)
7.-8.-9. Market structures (decision making in different market structures, games theory)
10.-11.-12. Imperfect and asymmetric information (risk and uncertainty, decision making process with imperfect information, moral hazard and adverse selection)
13.-14. Firm in macro environment (interaction between firms and central authorities, public choice theory)

E-learning

see LMS

Literature

HIRSCHEY, Mark, Eric BENTZEN and Carsten SHEIBYE. Managerial economics. Andover: Cengage, 2019. 796 p. ISBN 978-1-4737-5835-3 .
PNG, Ivan and Dale E. LEHMAN. Managerial Economics. 3rd ed. Malden: Blackwell, 2007. 477 p. ISBN 978-1-4051-6047-6.
MCGUIGAN, James R., R. Charles MOYER and Frederick H. deB HARRIS. Managerial economics: applications, strategies, and tactic. 14th ed. Boston: Cengage Learning, 2017. 689 p. ISBN 978-1-305-50638-1.

Advised literature

HIRSCHEY, Mark. Fundamentals of managerial economics. 9th ed. Australia: South-Western Cengage Learning, 2009. 792 p. ISBN 978-0-324-58856-9 .
THOMAS, Christopher R. and S. Charles MAURICE. Managerial economics: foundations of business analysis and strategy. 12th edition. New York: McGraw-Hill Education, 2016. 714 p. ISBN 978-1-259-25107-8 .
KRUGMAN, Paul R. and Robin WELLS. Microeconomics. 4th ed. New York: Worth Publishers, 2015. 606 p. ISBN 978-1-4641-4387-8.


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