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Management of Small and Medium - Size Enterprise

Anotace

Characteristics and background of entrepreneurs. Starting a new venture and
developing the business. Developing and using a business plan. Financing a new
venture. Sources of capital. Managing the new venture. Managing during early
operations. Managing a more established company. Ending the venture. Special
issues for the entrepreneur. Franchising. Intrapreneurship.

Povinná literatura

ZIMMERER, T.W., N. SCARBOROUGH. Essentials of Entrepreneurship and Small Business Management. Pearson/Prentice Hall, 2005. ISBN 978-01-312-2515-2 .

Doporučená literatura

DWIGHT R. L. Why Businessmen Are More Honest than Preachers, Politicians, and Professors. The Independent Review 14 (3), 2009: 435-444
MONTANYE, J. A. Entrepreneurship. The Independent Review 10 (4), 2006: 547-569.


Language of instruction čeština, čeština, čeština, čeština, čeština, čeština, čeština
Code 115-0342
Abbreviation MMSF
Course title Management of Small and Medium - Size Enterprise
Coordinating department Department of Management
Course coordinator doc. Ing. Marie Mikušová, Ph.D.