Terminated in academic year 2015/2016
Cost Management and Price Strategy
| Type of study | Bachelor |
|---|---|
| Language of instruction | Czech |
| Code | 115-0343/02 |
| Abbreviation | NŘCS |
| Course title | Cost Management and Price Strategy |
| Credits | 5 |
| Coordinating department | Department of Management |
| Course coordinator | Ing. Lucja Matusiková, Ph.D. |
Subject syllabus
-Characteristics of management and business processes
-The concept and structure of costs in the business entity
-Production function
-Cost functions
-Methods for determining cost functions
-Cost calculations
-Competitive cost strategies of the business entity
-Practical techniques and methods of cost management in the business entity
-Basic principles of the theory of demand and pricing
-The practical orientation of pricing in the business entity
-Strategy of pricing in the company
-Practical aspects of pricing decisions in the business entity
-The concept and structure of costs in the business entity
-Production function
-Cost functions
-Methods for determining cost functions
-Cost calculations
-Competitive cost strategies of the business entity
-Practical techniques and methods of cost management in the business entity
-Basic principles of the theory of demand and pricing
-The practical orientation of pricing in the business entity
-Strategy of pricing in the company
-Practical aspects of pricing decisions in the business entity