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Analysis of Economic and Management Process Effects in Business

Summary

Clarification of the basis of the business subject economic system and its
management from the viewpoint of: defining this system through relations of
the status and utilisation of basic potentials of the business activity. Next,
the characteristics of the economic input and output of the business subject
is presented, their quantification and assessment of the effectiveness
of how the business process is realized within the subject and its management.
In case of analyses, it concerns analyses of the input potentials for the
business subject, in terms of tangible as well as intangible assets and a part
of circulatory assets and employees. In addition to this, it concerns the
analysis of the economically qualified input and output of the business
result achieved by this business subject. Final analysis is then the analysis
of the effectiveness of the business activity and financial status of the
business subject. The analysis of input potentials is focused on achieving the
state of optimal level (of fixture), and then the optimum of their
consumption, reproduction and utilisation. All information obtained
analytically is utilised, for the management system, such as to analyse
pathways to achieving the desired effectiveness of the business process.

Literature

BAYE, Michael. Managerial Economics and Business Strategy. 7.th ed. McGraw-Hill Higher Education, 2010. ISBN 00-712-6744-1 .
DAVIES, Howard a LAM Pun-Lee. Managerial Economics: An Analysis of Business Isuess. 3.vyd. Financial Times/Prentice Hall, 2001. ISBN 0273646281 
LUKE M. FROEB, Luke M.Brian T. Managerial economics: a problem solving approach. 2nd ed. South-Western Cengage Learning, 2010. ISBN 978-143-9077-986 .
SAMUELSON, William F. a MARKS Stephen G. Managerial Economics. 6.th ed. Wiley, 2008. ISBN 04-702-8242-8 
TRUETT, Lila J a Dale B TRUETT. Managerial economics: analysis, problems, cases. 8th ed. Hoboken, NJ: Wiley, 2004, McGraw-Hill series in economics. ISBN 04-714-5223-8 .

Advised literature

PNG, Iran. Managerial Economics. 2. vyd. Wiley-Blackwell, 2001. ISBN 06-312-2516.
THOMAS, Christopher a MAURICE, Charles. Managerial Economics. 8. vyd. McGraw-Hill/Irwin, 2004. ISBN 00-728-7174-1 .
WILKINSON, Nick. Managerial Economics. Cambridge University Press, 2005. ISBN 05-215-2625-6.


Language of instruction angličtina
Code 115-95955
Abbreviation AEEŘPPS
Course title Analysis of Economic and Management Process Effects in Business
Coordinating department Department of Management
Course coordinator prof. Ing. Petr Šnapka, DrSc.