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The Special Seminar

Type of study Follow-up Master
Language of instruction Czech
Code 119-0344/02
Abbreviation SS
Course title The Special Seminar
Credits 3
Coordinating department Department of Law
Course coordinator Ing. Martina Krügerová, Ph.D.

Osnova předmětu

Individual consultation. Students investigate the chosen field under the pedagogue´s management in order to choose the topic of diploma thesis as well as to acquire its formal aspects.

Povinná literatura

HACKLEY, Christopher E. Qualitative research in marketing and management: doing interpretive research projects. 2nd ed. London: Routledge, Taylor & Francis, 2020. 266 s. ISBN 978-1-138-33219-5.
MALHOTRA, Manoj. Marketing Research: An Applied Orientation, 7th ed. Harlow: Pearson Education, 2019. ISBN 978-1-292-26563-6.
TIMMING, Andrew R. Applied Statistics. Business and Management Research. London: Sage, 2022. ISBN 978-1-473-94744-3 .
Literature matching the topic of diploma thesis is chosen in cooperation between the student and his consultant.

Doporučená literatura

Recommended literature depends on the topic of diploma thesis.
GHAURI, Pervez N., Kjell GRØNHAUG a Roger STRANGE. Research methods in business studies. Fifth edition. Cambridge: Cambridge University Press, 2020. ISBN 978-1-108-48674-3 .
REMLER, Dahlia K. a Gregg G. VAN RYZIN. Research methods in practice: strategies for description and causation. Third edition. Los Angeles: SAGE, 2022. ISBN 978-1-5443-1842-4 .
WALLIMAN, Nicholas. Research methods: the basics. Third edition. London: Routledge, Taylor & Francis Group, 2022. ISBN 978-0-367-69408-1 .