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Terminated in academic year 2023/2024

Business Administration and Company Management

Type of study Follow-up Master
Language of instruction Czech
Code 152-0333/03
Abbreviation EŘP
Course title Business Administration and Company Management
Credits 6
Coordinating department Department of Business Administration and Law
Course coordinator doc. Ing. Pavla Macurová, CSc.

Subject syllabus

1. Comparison of basic forms of companies, legal frame of entrepreneurship.
2. Company performance - factors, measurement and evaluation of company performance.
3. Company management system.
4. Corporate governance I.
5. Corporate governance II.
6. Company competitiveness I.
7. Company competitiveness II.
8. Company management based on Balanced Scorecard.
9. Transnational companies and forms of entrance the company on foreign market.
10. Company location.
11. Vertical and horizontal company integration, shared business.
12. Innovations in company.

E-learning

Course: 152-0333 Business Administration and Company Management

Literature

BARNEY, Jay B. a William S. HESTERLY. Strategic management and competitive advantage: concepts and cases. Edition 6. Harlow: Pearson, 2019. 390 p. ISBN 978-1-292-25804-1.
BREALEY, Richard et al. Fundamentals of corporate finance. 10th ed. New York: McGraw-Hill Education, 2020. 649 p. ISBN 978-1-260-01395-5 .
DLUHOŠOVÁ, Dana. Finanční řízení a rozhodování podniku: analýza, investování, oceňování, riziko, flexibilita, interakce. 4. vyd. Jesenice: Ekopress, 2021. 257 s. ISBN 978-80-87865-71-2.

Advised literature

MIKUŠOVÁ, Marie. Crisis management. Ostrava: VŠB-TU Ostrava, 2017. 200 s. ISBN 978-80-248-4101-4.
ROTHAERMEL, Frank T. Strategic management. Fourth edition. New York: McGraw-Hill Education, 2019. 555 p. ISBN 978-1-260-09237-0.
THOMPSON, John, Jonathan M. SCOTT and Frank MARTIN. Strategic management: awareness and change. 9th ed. Hampshire: Cengage, 2020. 286 p. ISBN 978-1-4737-6742-3 .


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