Skip to main content
Skip header
Close

Searching

Terminated in academic year 2020/2021

Business Administration and Company Management

Type of study Follow-up Master
Language of instruction Czech
Code 152-0433/01
Abbreviation EŘP
Course title Business Administration and Company Management
Credits 5
Coordinating department Department of Business Administration and Law
Course coordinator doc. Ing. Jindra Peterková, Ph.D.

Subject syllabus

- Conception and models of economy and business management
- Contemporary approach to business economics considering global aspects of entrepreneurship
- Organic approach to enterprise and definition of entrepreneurial potential
- Entrepreneurial potential morphology and limits of rationality
- Methods for determination and measurement of entrepreneurial potential
- New approach and models of enterprise management
- Borders of enterprise dynamics
- Developmental trends in enterprise organizational structures
- Organization and management of transnational corporation
- Enterprise management based on Balanced Scorecard conception
- New dimensions and factors of enterprise competitiveness
- Variants of entrepreneurial potential development

E-learning

Course: 152-0433/01 Ekonomika a řízení podniku

Literature

BARNEY, Jay B. a William S. HESTERLY. Strategic management and competitive advantage: concepts and cases. Edition 6. Harlow: Pearson, 2019. 390 p. ISBN 978-1-292-25804-1.
BREALEY, Richard et al. Fundamentals of corporate finance. 10th ed. New York: McGraw-Hill Education, 2020. 649 p. ISBN 978-1-260-01395-5 .
DLUHOŠOVÁ, Dana. Finanční řízení a rozhodování podniku: analýza, investování, oceňování, riziko, flexibilita, interakce. 4. vyd. Jesenice: Ekopress, 2021. 257 s. ISBN 978-80-87865-71-2.

Advised literature

MIKUŠOVÁ, Marie. Crisis management. Ostrava: VŠB-TU Ostrava, 2017. 200 s. ISBN 978-80-248-4101-4.
ROTHAERMEL, Frank T. Strategic management. Fourth edition. New York: McGraw-Hill Education, 2019. 555 p. ISBN 978-1-260-09237-0.
THOMPSON, John, Jonathan M. SCOTT and Frank MARTIN. Strategic management: awareness and change. 9th ed. Hampshire: Cengage, 2020. 286 p. ISBN 978-1-4737-6742-3 .


back to search page