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Foundamentals of Graphics and Digital Media

Foundamentals of Graphics and Digital Media
226-0405/01
čeština Foundamentals of Graphics and Digital Media
226-0405/02
angličtina

Summary

Introduction to basic concepts of graphics. Basic means of expression, forms of use, historical context. Printing forms from classical to digital technology. Basic division of graphics into free and used. Typical elements in graphic design, examples of their use in individual authors, historical context. Aspects in creating graphics related to working with light, color, scale and proportions. Examples of concrete examples. Typography basics and typography principles. Poster design and simple prints. Computer graphics, basic principles of work and their outputs in the form of digital media.
Students will be acquainted with individual areas of graphics not only theoretically in the form of lectures, but also on the practical tasks assigned within the exercise. Interconnection of theoretical knowledge with practical skills in solving a specific graphic problem in the form of classical methods of work (drawing, collage, simple printing techniques) further towards the use of digital technologies, both for project creation and subsequent final output.

Literature

BOSAK, Petr / JANSA, Robert. Therefore. Graphic design and contemporary art. Quick brown fox jumps over lazy dog, 2013. ISBN 978-80-87259-22-1 
KREJČA, Aleš. Graphic arts. Aventinum, 2013. ISBN 9788074420030 .
MICHÁLEK, Ondřej. Imprint Magic - Graphic techniques and printing technology. 2016. ISBN 978-80-7485-098-1 .
WIGAN, Mark. Visual Thinking / Art Illustration. 1st edition C PRESS, 2013. ISBN 978-80-251-2970-8.
HORÁČEK, Radek / FIŠER, Zbyněk / HAVLÍK, Vladimír. By word, action, image - a contribution to the interdisciplinarity of the creative process. Masaryk University, Brno, 2012. ISBN 978-80-210-5389-2 .

Advised literature

BOUDA, Jiří. Czech Graphic Art XX. century. Association of Czech Graphic Artists Hollar, Prague, 1997. ISBN 80-902-4050-X .
NĚMEČEK, Z. Methodology of Creating and Sorting Fonts.
BERAN, V. Typographic manual. Amos, 1994. ISBN 80-9018240-2.
HLAVSA, O. Typography - typeface, illustration, book. SNTL, 1976.


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Language of instruction čeština, angličtina
Code 226-0405
Abbreviation ZK
Course title Foundamentals of Graphics and Digital Media
Coordinating department Department of Architecture
Course coordinator doc. Mgr. Marek Sibinský, Ph.D.