SINDHWANI, Rahul; SINGH, Punj Lata; KUMAR, Bhawna; MITTAL, Varinder Kumar a DAVIM, J. P. (ed.). Multi-criteria decision modelling: applicational techniques and case studies. Science, technology, and management series. Boca Raton: CRC Press, Taylor & Francis Group, 2022. ISBN 978-0-367-64558-8.
SLOMAN, John; GARRATT, Dean a GUEST, Jon. Economics. Tenth edition. Harlow: Pearson, 2018. ISBN 978-1-292-18785-3.
SINDHWANI, Rahul; SINGH, Punj Lata; KUMAR, Bhawna; MITTAL, Varinder Kumar a DAVIM, J. P. (ed.). Multi-criteria decision modelling: applicational techniques and case studies. Science, technology, and management series. Boca Raton: CRC Press, Taylor & Francis Group, 2022. ISBN 978-0-367-64558-8.
Economy and Management in Transport 1
| Language of instruction | čeština |
|---|---|
| Code | 342-3348 |
| Abbreviation | EaMvD |
| Course title | Economy and Management in Transport 1 |
| Coordinating department | Institute of Transport |
| Course coordinator | doc. Ing. Ivana Olivková, Ph.D. |
Summary
The graduate will be able to describe the organizational structure and fundamentals of financial management within a transport company and explain the relationship between the supply of and demand for transport services. They will be capable of calculating the costs, revenues, and profitability of a transport company, devising pricing strategies for transport services, and evaluating transport-related investment projects. Furthermore, they will be able to independently prepare and defend a semester project on establishing a transport company, including the design of a marketing mix.
Literature
Advised literature
EVANS, Gerald. Multiple criteria decision analysis for industrial engineering: methodology and applications. The operations research series. Boca Raton: CRC Press, Taylor & Francis Group, [2017]. ISBN 978-1-4987-3982-5.