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Management and Leadership
| Type of study | Bachelor |
|---|---|
| Language of instruction | Czech |
| Code | 345-3101/01 |
| Abbreviation | EKM |
| Course title | Management and Leadership |
| Credits | 3 |
| Coordinating department | Department of Mechanical Technology |
| Course coordinator | Ing. Vladimíra Schindlerová, Ph.D. |
Subject syllabus
Literature
[1] ROTHAERMEL, Frank T. Strategic management. Fourth edition. New York: McGraw-Hill Education, [2019]. ISBN 978-1-260-09237-0.
[2] HEIZER, Jay H., RENDER, Barry, MUNSON, Chuck. Principles of operations management: sustainability and supply chain management.Tenth edition. Boston: Pearson, 2016. ISBN 978-1-292-15301-8.
[2] HEIZER, Jay H., RENDER, Barry, MUNSON, Chuck. Principles of operations management: sustainability and supply chain management.Tenth edition. Boston: Pearson, 2016. ISBN 978-1-292-15301-8.
Advised literature
[1] KOTLER, Philip a ARMSTRONG, Gary. Principles of marketing. 15th ed., global ed. Always learning. Harlow: Pearson, c2014. ISBN 978-0-273-78699-3.
[2] SALVENDY, Gavriel. Handbook of industrial engineering: technology and operations management. 3rd ed. New York: Wiley, 2001. ISBN 978-0-471-33057-8 .
[2] SALVENDY, Gavriel. Handbook of industrial engineering: technology and operations management. 3rd ed. New York: Wiley, 2001. ISBN 978-0-471-33057-8 .