Ukončeno v akademickém roce 2022/2023

Business and business project

Type of study	Bachelor
Language of instruction	Czech
Code	545-0071/01
Abbreviation	PPP
Course title	Business and business project
Credits	4
Coordinating department	Department of Economics and Control Systems
Course coordinator	Ing. Igor Černý, Ph.D.

Osnova předmětu

1. The importance of business for the development of economy and society, success in business.
2. Historical importance of business activity, specifics of business in raw materials industry.
3. Business opportunities and starting a business in the raw materials industry.
4. Legal aspects of starting a business, legal prerequisites for starting a business in the raw materials industry.
5. Business process as a cycle of capital, sources of business financing.
6. Management of business activities.
7. Regional aspects of business, sources of information for entrepreneurs.
8. Basic structure of business plan. The meaning of the implementation summary.
9. Company and project description. Market research and analysis tools.
10. Problems of technology selection, production plan. Development, innovation.
11. Personal and spatial security. Goals and marketing strategies.
12. Use of financial analysis and calculation of return on investment in business plan.
13. Compilation of project implementation schedule. Study of technical and economic feasibility of the project.
14. Identification of success factors, risk minimization measures, business plan annexes.

E-learning

The Moodle learning management system (lms.vsb.cz) is used for communication beyond the presently realized concentration, through which it is possible to communicate not only between the teacher and the students, but also between the students.

Povinná literatura

OSTERWALDER, Alexander a Yves PIGNEUR. Business model generation: a handbook for visionaries, game changers, and challengers. Hoboken, NJ: John Wiley, c2010. .
FANDEL, Günter, ed. Modern concepts of the theory of the firm: managing enterprises of the new economy. Berlin: Springer. ISBN 3-540-40509-7.
MARIOTTI, Steve a Caroline GLACKIN. Entrepreneurship & small business management. Upper Saddle River: Pearson Prentice Hall. ISBN 978-0-13-503031-8.
STOKES, David a Nicholas WILSON. Small business management and entrepreneurship. 6th ed. Andover: South-Western Cengage Learning. ISBN 978-1-4080-1799-9.

Doporučená literatura

DAS, Satyajit. Risk management. 3rd rev. ed. Singapore: Wiley. The swaps & financial derivatives library. ISBN 0-470-82165-5.
Fundamentals of project management. 4th ed. New York: AMACOM. WorkSmart. .
TAMVAKIS, Michael N. Commodity trade and finance. Second edition. New York: Informa Law from Routledge. Grammenos library. ISBN 978-0-415-73245-1.
ROTHAERMEL, Frank T. Strategic management. Third edition. New York: McGraw-Hill Education. McGraw-Hill education international edition. ISBN 978-1-259-25549-6.

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