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Company Communication

Summary

The content of the course is to acquaint students with basic concepts of communication, such as verbal and nonverbal communication, listening.
Subsequently, the teaching is devoted to forms of corporate communication, P.R, use of social networks, etc. Part of the teaching are practical demonstrations and training solutions to specific communication situations.

Literature

LOWE, S., PILE, L.: DBC: Presenting (Delta Business Communication Skills). Delta Publishing, 2006, 250 s. ISBN 978-1-900783-95-8

Advised literature

WARDRIP-FRUIN, N., MONTFORT, N.: The New Media Reader. MIT Press, 2003, 840 s. ISBN 0262232278 


Language of instruction čeština, čeština, čeština
Code 546-0139
Abbreviation KFP
Course title Company Communication
Coordinating department Department of Environmental Engineering
Course coordinator Ing. Simona Matušková, Ph.D. Paed.IGIP