1. The basic definitions and terms from the area of management. The historical pillars of management.
2. The basic management functions - planning, organizing, management, control.
3. The person of the manager. Education. Communication skills. Personal management: self-assessment, career, time management, stress resistance.
4. Personal management, the theory of motivation and leadership.
5. Management of changes. Crisis management, Risk management.
6. Specific features of management in healthcare.
7. The basic concepts and terminology of marketing, the nature, objective and role of marketing in healthcare practice.
8. Marketing analysis - methods, techniques and tools of marketing analysis. The basic marketing strategies. Marketing mix.
9. Systems of quality management in healthcare facilities.
10. Healthcare systems in the Czech Republic, the issue of integration of the Czech healthcare in the systems of EU countries.
11. Funding of healthcare facilities in the CR.
12. Health insurance companies in the CR, their role in the management and funding of healthcare.
13. The economic essence, demand and supply of healthcare services, the methods of reporting of health care.
14. Professional organizations in the Czech healthcare system.
2. The basic management functions - planning, organizing, management, control.
3. The person of the manager. Education. Communication skills. Personal management: self-assessment, career, time management, stress resistance.
4. Personal management, the theory of motivation and leadership.
5. Management of changes. Crisis management, Risk management.
6. Specific features of management in healthcare.
7. The basic concepts and terminology of marketing, the nature, objective and role of marketing in healthcare practice.
8. Marketing analysis - methods, techniques and tools of marketing analysis. The basic marketing strategies. Marketing mix.
9. Systems of quality management in healthcare facilities.
10. Healthcare systems in the Czech Republic, the issue of integration of the Czech healthcare in the systems of EU countries.
11. Funding of healthcare facilities in the CR.
12. Health insurance companies in the CR, their role in the management and funding of healthcare.
13. The economic essence, demand and supply of healthcare services, the methods of reporting of health care.
14. Professional organizations in the Czech healthcare system.