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Purchase Management

Summary

The content of the subject is aimed to explain the position of purchase in the
system of firm functions and to explain the analysis its fundamental
activities. Modern business purchase includes management, marketing, business
and logistic activities.

Literature

Kita, J. Nákup a predaj. Bratislava: Sprint, 1998
Kotler, P. Marketing management, Praha: Grada, 2001
Lukoszová, X. a kol. Řízení nákupu. Ostrava: VŠB-TU, 2000
Lukoszová, X. Nákup a jeho řízení. Brno: Computer Press, 2004
Pražská, L.-Jindra, J. Obchodní podnikání. Praha: Management Press,
2002
Schulte, Ch. Logistika. Praha: Victoria Publishing, 1994
Tomek, J-Hofman, J. Moderní řízení nákupu v podniku. Praha: Management
Press, 1999
Tomek, J.-Tomek, G. Nákupní marketing. Praha: Grada Publishing, 1996
Normy ISO 9000:2000

Advised literature

No advised literature has been specified for this subject.


Language of instruction čeština
Code 116-0951
Abbreviation ŘN
Course title Purchase Management
Coordinating department Department of Marketing and Business
Course coordinator doc. Dr.Ing. Miroslav Merenda