Doing Business in the EU

Doing Business in the EU
120-0443/01
čeština Doing Business in the EU
120-0443/02
čeština

Summary

The goal of the course is to complete the student's knowledge in the area of business and its support in the European Union. The course will introduce the business environment and institutions to promote entrepreneurship. Considerable attention is given to promoting entrepreneurship in the European Union and the Czech Republic with a special emphasis on supporting small and medium enterprises. Attention is also paid to the innovation and promoting innovative entrepreneurship in the EU. The subject is also discussed EU policy to support industry and business. Another part of the course focuses on additional topics related with this issue - it is such a supranational forms of company, business ethics, corporate social responsibility, protection of intellectual property in the EU and the free movement of goods, services, persons and capital in the single internal market EU.

Literature

BARRINGER, Bruce R. a R. Duane Ireland. Entrepreneurship Successfully Launching New Ventures. Harlow: Pearson, 2019. ISBN 978-1-292-25533-0.
WILD, J. a K. L. WILD. International Business. The Challenges of Globalization. Pearson, 2019. .
STEHLÍK, V., HAMUĽÁK, O. a M. PETR. Handbook on EU Internal Market. Olomouc: Univerzita Palackého v Olomouci, 2016. ISBN 978-80-244-4898-5.

Advised literature

HISRICH, Robert. International Entrepreneurship. Starting, Developing, and Managing a Global Venture. London: Sage Publications, 2016. .
HAMILTON, Leslie and Philip WEBSTER. The International Business Environment. Oxford: Oxford University Press, 2018. .
MELLAHI, K. et al. Oxford Handbook of International Business Strategy. Oxford: Oxford University Press, 2021. .

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Language of instruction	čeština, čeština
Code	120-0443
Abbreviation	PPEU
Course title	Doing Business in the EU
Coordinating department	Department of International Economic Relations
Course coordinator	Ing. Bc. Monika Mynarzová, Ph.D.