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Foundamentals of Graphics and Digital Media

* Exchange students do not have to consider this information when selecting suitable courses for an exchange stay.

Course Unit Code226-0405/01
Number of ECTS Credits Allocated2 ECTS credits
Type of Course Unit *Compulsory
Level of Course Unit *First Cycle
Year of Study *First Year
Semester when the Course Unit is deliveredSummer Semester
Mode of DeliveryFace-to-face
Language of InstructionCzech
Prerequisites and Co-Requisites Course succeeds to compulsory courses of previous semester
Name of Lecturer(s)Personal IDName
SIB0018doc. Mgr. Marek Sibinský, Ph.D.
Summary
Introduction to basic concepts of graphics. Basic means of expression, forms of use, historical context. Printing forms from classical to digital technology. Basic division of graphics into free and used. Typical elements in graphic design, examples of their use in individual authors, historical context. Aspects in creating graphics related to working with light, color, scale and proportions. Examples of concrete examples. Typography basics and typography principles. Poster design and simple prints. Computer graphics, basic principles of work and their outputs in the form of digital media.
Students will be acquainted with individual areas of graphics not only theoretically in the form of lectures, but also on the practical tasks assigned within the exercise. Interconnection of theoretical knowledge with practical skills in solving a specific graphic problem in the form of classical methods of work (drawing, collage, simple printing techniques) further towards the use of digital technologies, both for project creation and subsequent final output.
Learning Outcomes of the Course Unit
Expertise:
- orientation in basic concepts of graphics
- basic knowledge of the historical tradition and current trends in the field
- basic knowledge of professional terminology in creating graphic outputs
- basic orientation in classical and new technologies - means in graphics
- orientation in basic literature related to graphics
- basic knowledge of aesthetic concepts, cultural-historical context, technical procedures
- Understanding the contemporary and timeless artistic value of selected works of art
Professional skills:
- Ability to work with basic literature
- the ability to create a strategy and a schedule for processing a given topic - a task
- ability to analyze a given topic for implementation in graphics, create a processing strategy and implement it
- the ability to use creatively the knowledge and stimuli presented in the lectures
- ability of orientation and basic creation in the field of digital graphics
- ability to process historical context to given artistic task
- communication, interaction and creative competence
Course Contents
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Recommended or Required Reading
Required Reading:
BOSAK, Petr / JANSA, Robert. Therefore. Graphic design and contemporary art. Quick brown fox jumps over lazy dog, 2013. ISBN 978-80-87259-22-1
KREJČA, Aleš. Graphic arts. Aventinum, 2013. ISBN 9788074420030.
MICHÁLEK, Ondřej. Imprint Magic - Graphic techniques and printing technology. 2016. ISBN 978-80-7485-098-1.
WIGAN, Mark. Visual Thinking / Art Illustration. 1st edition C PRESS, 2013. ISBN 978-80-251-2970-8.
HORÁČEK, Radek / FIŠER, Zbyněk / HAVLÍK, Vladimír. By word, action, image - a contribution to the interdisciplinarity of the creative process. Masaryk University, Brno, 2012. ISBN 978-80-210-5389-2.
BOSÁK, Petr / JANSA, Robert. Proto. Grafický design a současné umění. Quick brown fox jumps over the lazy dog, 2013. ISBN 978-80-87259-22-1
KREJČA, Aleš. Grafika. Aventinum, 2013. ISBN 9788074420030.
MICHÁLEK, Ondřej. Magie otisku - Grafické techniky a technologie tisku. 2016. ISBN 978-80-7485-098-1.
WIGAN, Mark. Vizuální myšlení / Umění ilustrace. 1. vyd. C PRESS, 2013. ISBN 978-80-251-2970-8.
HORÁČEK, Radek / FIŠER, Zbyněk / HAVLÍK, Vladimír. Slovem, akcí, obrazem - příspěvek k interdisciplinaritě tvůrčího procesu. 1. vyd. Masarykova univerzita, Brno, 2012. ISBN 978-80-210-5389-2.
Recommended Reading:
BOUDA, Jiří. Czech Graphic Art XX. century. Association of Czech Graphic Artists Hollar, Prague, 1997. ISBN 80-902-4050-X.
NĚMEČEK, Z. Methodology of Creating and Sorting Fonts.
BERAN, V. Typographic manual. Amos, 1994. ISBN 80-9018240-2.
HLAVSA, O. Typography - typeface, illustration, book. SNTL, 1976.
BOUDA, Jiří. Česká grafika XX. století. Sdružení českých umělců grafiků Hollar, Praha, 1997. ISBN 80-902-4050-X.
NĚMEČEK, Z. Metodika tvorby a řazení písma.
BERAN, V. Typografický manuál. Amos, 1994. ISBN 80-9018240-2.
HLAVSA, O. Typografia - písmo, ilustrace, kniha. SNTL, 1976.
Planned learning activities and teaching methods
Lectures
Assesment methods and criteria
Task TitleTask TypeMaximum Number of Points
(Act. for Subtasks)
Minimum Number of Points for Task Passing
Graded creditGraded credit100 51