| Course Unit Code | 541-0127/02 |
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| Number of ECTS Credits Allocated | 5 ECTS credits |
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| Type of Course Unit * | Compulsory |
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| Level of Course Unit * | First Cycle |
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| Year of Study * | First Year |
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| Semester when the Course Unit is delivered | Winter Semester |
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| Mode of Delivery | Face-to-face |
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| Language of Instruction | Czech |
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| Prerequisites and Co-Requisites | There are no prerequisites or co-requisites for this course unit |
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| Name of Lecturer(s) | Personal ID | Name |
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| NIE096 | Ing. Dominik Niemiec, Ph.D. |
| Summary |
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| Description of the main factors influencing the development of tourism. The impact of the recreational environment on humans and the risks associated with them. Market as a tourism area and related terms. Classification and description of individual forms of tourism. Current possibilities of tourism in the world. Capacity of the landscape and influence of the tourism on the landscape. Capacity of the landscape and influence of the tourism on the landscape. Characteristics and classification of services in tourism. Legislation in the field of tourism. Processing offer excursion and preparation tourism. Classification and description of transport services in tourism. Classification and description of accommodation and catering services in tourism. Options and types of insurance in the tourism area. |
| Learning Outcomes of the Course Unit |
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| The aim of the subject is to acquaint students with the basic concepts of tourism. Another objective of the subject is to get students' orientation in the field of tourism so that when they study in detail the topics in other subjects perceive mutual relations in this area. The course informs about internationally defined concepts and definitions in tourism, deals with market rules and factors operating in the tourism, conditions necessary for the development of the tourism as well as current travel and tourism options in the world and in the Czech Lands, depending on economic and political developments in the given destination. |
| Course Contents |
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1.Factors Influencing the Development of tourism I. (economic, social, psychological, cultural)
2.Factors Influencing the Development of tourism II. (demographic, environmental, political, administrative)
3. Recreational environment and its favorable and unfavorable effects on humans (forests, mountains, water areas)
4. Market in tourism (prices, market peculiarities, supply, demand and their features)
5. Need and consumption in tourism (division and characteristics of needs, expenditure on tourism raionization).
6. Forms of CR (cultural and educational, entertainment and entertainment, sports, health and curative, gourmet, congress, incentive, urban, rural, religious, seniors, youth, physical disability, and hunting tourism)
7. Sites suitable and inappropriate for tourism (territory excluded from tourism reason to its protection, territory limiting tourism, territory to CR inappropriate), zoning of territory in CR according to their importance for the CR.
8. Landscape capacity (physical, ecological, socio-psychological), negative and positive influence of tourism on the landscape.
9. Characteristics of services in tourism (structure of services, specialties, classification of tourism services).
10. Legal relations in providing tourism services, classification of travel agencies, types of tourism services.
11. Preparation of the trip, cost calculation (program compilation, route design, price calculation, bid processing, guide preparation).
12. Transport services in the Czech Republic (Railway, road, air and sea transport services, mass urban and vertical transport in tourism)
13. Accommodation and catering facilities in the tourism and their categories.
14. Insurance in tourism (types of insurance, reporting and settlement of claims).
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| Recommended or Required Reading |
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| Required Reading: |
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1. JAYAPALAN, N.: Introduction To Tourism, Atlantic Publishers & Dist, 2001, 296 pp. ISBN 81-7156-977-3
2. LICKORISH, L. J., JENKINS, C. L.: An introduction to tourism. New York: Butterworth-Heinemann, 1997, 256 pp. ISBN 0750619562.
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1. ZELENKA, J., PÁSKOVÁ, M.: Výkladový slovník cestovního ruchu. Kompletně přeprac. a dopl. 2. vyd. Praha: Linde Praha, 2012. ISBN 978-80-7201-880-2.
2. ŠTĚPÁNKOVÁ, H.: Teorie turismu [online]. 2010 [cit. 201-10-11]. Dostupné z:
3. KOSTKOVÁ, M., NĚMČANSKÝ M., TORČÍKOVÁ, E.: Management služeb cestovního ruchu. Karviná: Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v Karviné, 2009. ISBN 978-80-7248-510-9.
4. RUX, J., VANÍČEK, J.: Úvod do studia cestovního ruchu. Jihlava: Vysoká škola polytechnická Jihlava, 2007.
5. JAKUBÍKOVÁ, D., JEŽEK J., PAVLÁK, M.: Cestovní ruch: pro 2. ročník FEK. Plzeň: Západočeská univerzita, 1995. ISBN 807082185x.
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| Recommended Reading: |
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| 1. PLESNÍK, P., DLUHOŠOVÁ, R.: International tourism. Opava: Slezská univerzita v Opavě, 2016. ISBN 978-80-7510-199-0. |
1. KOTÍKOVÁ, H.: Nové trendy v nabídce cestovního ruchu. Praha: Grada, 2013, 207 s. ISBN 978-80-247-4603-6.
2. TITTELBACHOVÁ, Š.: Turismus a veřejná správa: průniky, dysfunkce, problémy, šance: státní politika turismu České republiky: systémový přístup k řešení problémů. Praha: Grada, 2011. ISBN 978-80-247-3842-0.
3. RUX, J.: Vybrané kapitoly z cestovního ruchu II. 1.vyd. Jihlava: VOŠ Jihlava, 2004, 75 s.
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| Planned learning activities and teaching methods |
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| Lectures, Tutorials |
| Assesment methods and criteria |
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| Task Title | Task Type | Maximum Number of Points
(Act. for Subtasks) | Minimum Number of Points for Task Passing |
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| Credit and Examination | Credit and Examination | 100 (100) | 51 |
| Credit | Credit | 33 | 17 |
| Examination | Examination | 67 | 18 |