| Course Unit Code | 152-0393/01 |
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| Number of ECTS Credits Allocated | 4 ECTS credits |
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| Type of Course Unit * | Compulsory |
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| Level of Course Unit * | Second Cycle |
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| Year of Study * | First Year |
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| Semester when the Course Unit is delivered | Summer Semester |
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| Mode of Delivery | Face-to-face |
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| Language of Instruction | Czech |
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| Prerequisites and Co-Requisites | Course succeeds to compulsory courses of previous semester |
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| Name of Lecturer(s) | Personal ID | Name |
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| KRI13 | Ing. Pavlína Křibíková, Ph.D.,MBA,LL.M. |
| PET35 | doc. Ing. Jindra Peterková, Ph.D. |
| Summary |
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| It deals with issues of business potentials, the choice of appropriate criteria, selected methods and procedures for dealing with harmonizing role in business. Practical purpose of learning is that students acquire appropriate methods and techniques for solving selected problems from the problems of business development. Continually applying lessons learned in dealing with students semester assignment in two-to three-member teams. |
| Learning Outcomes of the Course Unit |
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| The main goal of this subject is to develop the knowledges and engeneering skills in the sphere of enterprise development. |
| Course Contents |
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1. Contemporary trends and business development criteria
2. Business Environment and Enterprise Development
3. Business infrastructure and its forms
4. Non-standard forms and multicriteria Business Development
5. Competitiveness and innovation in enterprise and entrepreneurship
6. Risk and defense mechanisms in business
7. Property portfolio in the development of enterprise and entrepreneurship
8. Principles of measurement business and innovation potential
9. Methods for analysis and synthesis of business development
10. Methods and procedures for the evaluation of alternatives in business development
11. Fundamentals of project management business development
12. Current topic of theory and business practice |
| Recommended or Required Reading |
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| Required Reading: |
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KURATKO, D. F. Introduction to Entrepreneurship. Mason: South Western Cengage Learning, 2014.
PETERKOVÁ, J., LUDVÍK, L. Řízení inovací v průmyslovém podniku. SAEI, vol. 42. Ostrava: VŠB-TUO, 2015. 207 s. ISBN 978-80-248-3826-7.
MALINOVSKÝ, J., SUCHÁČEK, J. Velký anglicko-český slovník regionálního rozvoje a regionální politiky Evropské unie. Ostrava: VŠB-TU Ostrava, 2006. 959 s. ISBN 80-248-1117-0. |
JANATKA, F. Podnikání v globalizovaném světě. Praha: Wolters Kluwer, 2017. 340 s. ISBN 978-80-7552-754-7.
FOTR, J., ŠVECOVÁ, L. a kol. Manažerské rozhodování. Postupy, metody a nástroje. Praha: Ekopress, 2016. 478 s. ISBN 978-80-87865-33-0.
HAMEL, G. Na čem dnes záleží. Praha: PeopleComm, 2013. 311 s. ISBN 978-80-904-8906-6. |
| Recommended Reading: |
|---|
JANATKA, F. Podnikání v globalizovaném světě. Praha: Wolters Kluwer, 2017. 340 s. ISBN 978-80-7552-754-7.
FOTR, J., ŠVECOVÁ, L. a kol. Manažerské rozhodování. Postupy, metody a nástroje. Praha: Ekopress, 2016. 478 s. ISBN 978-80-87865-33-0.
HAMEL, G. Na čem dnes záleží. Praha: PeopleComm, 2013. 311 s. ISBN 978-80-904-8906-6. |
JANATKA, F. Podnikání v globalizovaném světě. Praha: Wolters Kluwer, 2017. 340 s. ISBN 978-80-7552-754-7.
FOTR, J., ŠVECOVÁ, L. a kol. Manažerské rozhodování. Postupy, metody a nástroje. Praha: Ekopress, 2016. 478 s. ISBN 978-80-87865-33-0.
HAMEL, G. Na čem dnes záleží. Praha: PeopleComm, 2013. 311 s. ISBN 978-80-904-8906-6. |
| Planned learning activities and teaching methods |
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| Lectures, Tutorials |
| Assesment methods and criteria |
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| Task Title | Task Type | Maximum Number of Points
(Act. for Subtasks) | Minimum Number of Points for Task Passing |
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| Credit and Examination | Credit and Examination | 100 (100) | 51 |
| Credit | Credit | 40 | 20 |
| Examination | Examination | 60 | 31 |