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Faculty of Economics

ECTS Course Overview



Web Design

* Exchange students do not have to consider this information when selecting suitable courses for an exchange stay.

Course Unit Code155-0584/02
Number of ECTS Credits Allocated4 ECTS credits
Type of Course Unit *Choice-compulsory
Level of Course Unit *First Cycle, Second Cycle
Year of Study *
Semester when the Course Unit is deliveredWinter Semester
Mode of DeliveryFace-to-face
Language of InstructionEnglish
Prerequisites and Co-Requisites Course succeeds to compulsory courses of previous semester
Name of Lecturer(s)Personal IDName
ROZ01Ing. Petr Rozehnal, Ph.D.
Summary
The aim of the course is basic introduction to web design and web
development. Students will get important information about (X)HTML, CSS,
Javascript and web typography. Wed design is realized with Microsoft SharePoint Designer software.
Learning Outcomes of the Course Unit
Present and describe internet page structure. List criteria and rules for internet pages development. Discriminate between static and dynamic internet webs. Constuct web page with HTML and CSS. Create basic internet presentation a place it on Internet. Choose appropriate steps for search engine optimization.
Course Contents
Lectures
1. Basic services and protocols on the Internet
2. Creation of pages - HTML basics
3. Creation of pages using HTML 5.0 + CSS3
4. Use of JavaScript on pages
5. Rules of responsive design
6. The production plan - making basis for the project interactive presentations
7. Layout of the page content - layout and design rules
8. Navigation and navigation systems on site
9. The rules of accessibility
10. Analysis of attendance and feedback for SEO
11. Basic SEO techniques
12. User eXperience - measurements, designs and models
13. User Interface - rules, possibilities and limitations
14. The digital library of CSS and HTML sources

Exercises
1. Web Editor - MS Expression Web I.
2. Web Editor - MS Expression Web II.
3. Creation of pages using HTML 5.0 + CSS3 - II.
4. Creating pages with HTML 5.0 + CSS3 - III.
5. Creating pages - the structure and site navigation
6. Validation and optimization of your pages using validators
7. Work with resources online code libraries on the Internet
Recommended or Required Reading
Required Reading:
1) Niederst J. Web design in a nutshell : a desktop quick reference, 2001,
ISBN 0-596-00196-7
2) Krug S. Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd
Edition, 2005, ISBN 0321344758
3) Lopuck L. Web Design For Dummies, 2nd Edition, 2006, ISBN 0471781177


Internet:
1) www.w3schools.com/html/default.asp
2) www.htmlgoodies.com
3) www.w3c.org
1) KRUG, Steve. Nenuťte uživatele přemýšlet!. Brno: Computer Press, 2010. 168 s. ISBN 978-8025-5129-234.
2) DOMES, Martin. SEO-jednoduše. Brno: Computer Press, 2011. 144 s. ISBN 978-8025-1345-66.
Recommended Reading:
Internet:
1) www.w3schools.com/html/default.asp
2) www.htmlgoodies.com
3) www.w3c.org
1) CASTRO, Elizabeth. HTML, XHTML a CSS – Názorný průvodce tvorbou WWW stránek. Brno: Computer Press, 2007. 440 s. ISBN 978-8025-115-312.
2) HOGAN, Brian. HTML5 a CSS3 – výukový kurz webového vývojáře. Brno: Computer Press, 2011. 272 s. ISBN 978-8025-135-761.
3) Internetové zdroje: www.w3schools.com a www.jakpsatweb.cz
Planned learning activities and teaching methods
Lectures, Tutorials, Project work
Assesment methods and criteria
Tasks are not Defined