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ECTS Course Overview

Managerial Techniques

* Exchange students do not have to consider this information when selecting suitable courses for an exchange stay.

Course Unit Code115-0547/03
Number of ECTS Credits Allocated4 ECTS credits
Type of Course Unit *Choice-compulsory
Level of Course Unit *First Cycle
Year of Study *
Semester when the Course Unit is deliveredWinter Semester
Mode of DeliveryFace-to-face
Language of InstructionEnglish
Prerequisites and Co-Requisites
PrerequisitiesCourse Unit CodeCourse Unit Title
Name of Lecturer(s)Personal IDName
PAP30Ing. Marcela Papalová, Ph.D.
The aim of subject is to clarify the systematic and analytical methods and techniques to improve the performance of organizations in various business fields. It is used generalized experience of successful business management in parallel with the theoretical knowledge. Next aim - besides the acquisition of theoretical knowledge - is the practical skills of selected management methods and techniques. The aim from the students´point of view is to gain a survey of the management techniques, to clarify the background of the methods and techniques, to practically apply selected techniques and assess barriers of techniques application.
Learning Outcomes of the Course Unit
1.To get an overview of the methods and techniques in management.
2.To be able to distinquish different techniques from knowledge, procedures and functions.
3.To describe the methods and techniques most commonly used in management.
4.To clarify the nature of the individual techniques.
5.To practically apply selected techniques.
6.To assess barriers to the use of selected techniques.
Course Contents
• Introduction to managerial methods and techniques
• Forecasting techniques I
• Forecasting techniques II
• Techniques to support of the objectives formulation
• External analysis methods and techniques
• Internal analysis methods and techniques
• Microenvironment analysis methods
• SWOT analysis, SPACE techniques
• Decision-making methods and techniques
• Group decision-making methods and techniques
• Creative thinking techniques I
• Creative thinking techniques II
• Group Creativity techniques
• Presentation
Recommended or Required Reading
Required Reading:
BROCKWELL, Peter. Introduction to time series and forecasting. New York: Springer, 2016. 437 s. ISBN 978-3-319-29852-8.
GRANT, Robert M. Contemporary strategy analysis: text and cases. 9th ed. Chichester: Wiley, 2016. 776 s. ISBN 9781119120841.
HAAN, Alexander a Pauline HEER. Solving complex problems: professional group decision-making support in highly complex situations. 2nd ed. Portland: Eleven International, 2015. 178 s. ISBN 978-9462365049.
PAPALOVÁ, Marcela. Management Techniques. VSB-TU Ostrava,2013.
CHEVALLIER, Arnaud. Strategic thinking in complex problem solving. New York: Oxford University Press, 2016. 289 s. ISBN 978-0190463908.
JOHNSON, Gerry, Richard WHITTINGTON a Kevan SCHOLES. Exploring strategy. 11th ed. New York: Pearson, 2017. 828 s. ISBN 978-1292145129.
PROCTOR, Tony. Creative problem solving for managers. 4th ed. Abingdon: Routledge, 2013. 384 s. ISBN 978-0-415-71402-0.
Recommended Reading:
BETZ, Frederick. Cooperative innovation: science and technology policy. New Jersey: World Scientific, 2019. 256 p. ISBN 978-981-3238-69-5.
PAVIE, Xavier. Creativity, imagination and innovation: perspectives and inspirational stories. Hackensack, NJ: World Scientific Publishing Co. Pte., 2018. 360 p. ISBN 978-981-3272-99-6.
SHEFFIELD, Rob. Innovation catalysts: how leaders learn to boost creativity in teams. New Jersey: World Scientific, 2018. 220 p. ISBN 978-1-78634-620-9.
BARTUSKOVA Terezie, Marcela PAPALOVÁ, Aleš KRESTA. Selection of a Forecasting method: Analytical Hierarchy Proces Approach. Scientific Papers of the University of Pardubice. Series D. Pardubice: University of Pardubice, 2015, 22 (34), 17-28. ISSN 1211-555X.
DURST, Susanne, Serdal TEMEL a Helio Aisenberg FERENHOF. Open innovation and knowledge management in small and medium enterprises. New Jersey: World Scientific, 2018. 244 p. ISBN 9789813233584.
SCHWEITZER, Fiona a Joseph TIDD. Innovation heroes: understanding customers as a valuable innovation resource. New Jersey: World Scientific, 2018. 308 p. ISBN 978-1-78634-536-3.
Planned learning activities and teaching methods
Lectures, Seminars, Individual consultations
Assesment methods and criteria
Tasks are not Defined